JC has 5 years of graphic design experience, including 10 months in e-commerce design for brands on Amazon, Shopify, Shopee, TikTok, and Alibaba. He’s led design teams, focused on creative direction and digital ads

Highlights:

• Less than a year (10 months) experience in e-commerce design (local and international). 

• Has overall 5 years experience in graphic/creative design.

• Ecommerce experience include Amazon, Shopify, Shopee, Tiktok, and Alibaba

• Experienced in leading a team of designers

• Focused on creative direction, social media ads, Meta ads and GoogleAds. Also did website and UI/UX.

• Good comms

Summary:

• Motive: Looking for opportunities to continue leading a team and for cultivating his craft even more.

• Has 10 months experience as a designer for e-commerce brands:

  • Canine Science – a startup dog brand that sells vitamins and all kinds of dog health needs (similar to a pharmacy)

    • Did general graphic design for them including websites, social media, and branding

    • Products were sold on Shopify, Shopee, TikTok, and Alibaba. Target markets are SEA, primarily Philippines

    • Left after 10 months because they wanted him to work onsite, and he lived 6 hours away from Metro Manila

  • Kitty Spout – cat fountain brand

    • Catered to US, Europe, NZ, and Mexico

    • Sold products on Amazon, Shopify and on their own e-commerce website

    • Has been working with them for 6 months now, for 2 hours only during weekends

• Currently employed in Canva Solutions – working 4-5 hours per day

  • His team is an agency within Canva that does digital marketing for internal clients and external partners

  • Mostly caters to clients in Europe, Australia, and US. Main clients include FedEx, Disney 100, and Coca Cola

  • Main purpose of his role is to give partners the design that they need, while following and applying brand guidelines.

  • His role helps him contribute to the company revenue, in maintaining partnerships and to brand awareness

  • Not in charge of setting timelines and talking to clients

  • Open to explore now after 4 years, for additional income and growth.

  • Can let go of Canva and his other clients, depending on the salary and benefits.

• Design process: client gives the brief - conduct research on brand and competitors – create a mood board – once client approves mood board, do design prototypes (1-3 designs first before completing it, to check if that’s what they want) – produce design for all the templates – post-production (sends data and metrics to client)

• Most challenging design project (non-ecommerce)

  • For a political figure in their province. 

    • Client was picky with what he wants to show to the public. He had to do a lot of research on designing since it was the client’s first time and there were no briefs given. He also had to do everything by himself. Handled social media designs, Meta ads and overall branding including logos and the look and feel of the brand.

    • Short-term project only (1.5 years). Candidate won the elections

• Most challenging design project (ecommerce)

  • For Canine Science:

    • The challenge was on being the only designer for the brand resulting to heavy workload. Did Meta ads and had to do 3 -10 variations for each design. 

    • They only had 2k followers when he joined and now, they have about 16K. They are now also able to distribute to major pet stores like Pet Express.

   

• Current salary is Php 70,000 (Canva) and 15 usd/hr for Kitty Spout

• Expecting to get 18 to 20 usd/hr if hired.

• Open to both full-time employment and freelance (part-time)

• Can start within a month