Marketplace Region

Skill Tags

Target
Walmart
Shopify
Target
Walmart
Shopify

Industry Tags

E-Commerce
E-Commerce

E-Commerce Manager-005

Summary and Background

Previously did some part time / on call gigs for MkMage for almost 3 years – on and off stint – as needed basis (Macedonia based E-Commerce biz targeting EU and CAN marketplace via Walmart – Fabrics, Optical Frames) – Walmart Product Lister – bulk upload, SKU setup, error resolution

  • Previously had a 1-month Project for Power A (gaming consoles seller based in the US) – Product Lister for Target (using Salsify) – updating of products and A+ contents, bulk upload, SKU setup

  • Currently on a Career Break (see motive fit section below) but previously with Belle and Bloom (Shopify store) as an E-Commerce Assistant Manager > main role is to drive growth and improve CS experience:

    • Sales and Process Oversight: Ensuring that sales targets were met and that all processes were aligned with company goals. She implemented and monitored processes to improve efficiency and drive sales growth.

    • Website Management and Auditing: Conducting regular audits of the website, including the backend and frontend, to identify and fix errors in product listings, links and images.

    • Product Listings and Inventory Management: Overseeing the accuracy and quality of product descriptions, images and inventory updates. She coordinated with logistics to manage stock levels and anticipated restocking timelines.

    • SEO and Marketing Coordination: Performing SEO tasks, such as keyword research and content optimization, and working with the marketing team to approve email campaigns before they went live.

    • Customer Service Monitoring: Using tools like Freshdesk and Zendesk to oversee customer service performance and manage user engagement through product reviews and complaints.

    • Order Fulfillment and Fraud Analysis: Handling order processing issues, returns and refunds and addressing fraud warnings detected by the Shopify platform.

    • Logistics Improvement: Addressing fulfillment delays by switching to a more efficient third-party logistics provider, which helped reduce delivery times.

    • Left the company to look for a better career, also coincided with her trip to SG

  • Worked for Intelegencia and was deployed to Harvey Norman AU as an Online Product Coordinator > this one though was primarily in Magento > Website Auditing and maintenance, price updates and product management, disabling and enabling SKU’s and updating product details / Left the company as the company required her to go back to the office (coming from Remote work)

  • Worked for Digits Trading Corp as an E-Comm Merchandising Assistant - dealt with Shopify, Lazada and Shopee platforms > Product management - uploading and updating products, updating prices, photos and descriptions / also involved in promotions – left, same with Intelegencia, company wanted to transition into full Work in the Office setup.

  • Motive: Actively exploring - no engagements as of now – She took a career break following her tenure at Belle and Bloom due to pregnancy. During a personal trip to Singapore, she unfortunately experienced a miscarriage. After a period of recovery, she returned to the Philippines in May 2025 and is now actively seeking work, feeling ready both physically and mentally, and motivated by the need for a sustainable and steady income / prefers full time remote work

  • Previous: 1600 USD

  • Expected: TBA

  • Availability: ASAP

 
Other Queries:
 
In terms of Shopify > with a focused on improving conversion - what are your best practices?
First, need to make sure that the product details and descriptions are updated and clear. Next Make sure that the Checkout process is working and offer other payment methods, Third is to check if the SEO created made an impact and Last is to send out EDMs from time to time to advertise promotions.
 
Can you describe a specific instance where you successfully improved a client’s conversion rate on their Shopify store? What strategies did you implement, and what metrics did you use to measure success?
With Belle and Bloom, we're having a trouble advertising our shop so we improved our SEO and Email Campaigns as well as the social media visibility. This attracted many customers and helped us improved our sales. We compared the YTD sales and it increased to 20% at first then went up to 30%
 
How do you analyze a client’s sales data and user behavior to identify factors affecting their conversion rates? Can you walk us through your process for translating data insights into actionable recommendations?
The first step in our analysis of a client's Shopify sales data and user behavior is to collect important metrics like conversion rate, average order value, bounce rate, cart abandonment rate, and customer acquisition cost. To find trends and opportunities for development, we examine sales trends, product performance, and customer segmentation. We analyze user activity using heatmaps, session records, and customer surveys, we may learn more about how users interact with the website and where they could run into problems.
We use A/B testing to validate our findings after identifying probable factors influencing conversion rates. We select areas for improvement, create practical suggestions, and make adjustments to the Shopify store based on these insights. These suggestions could involve improving website navigation, expediting the checkout process, refining product pages, or launching focused marketing efforts. We can improve conversion rates and hone our tactics by consistently tracking and evaluating the effects of these adjustments.
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A/B testing is crucial for optimizing conversion rates. Can you share your experience with designing and implementing A/B tests for Shopify clients? What key performance indicators (KPIs) do you focus on, and how do you ensure that test results lead to meaningful improvements?
 
We performed an A/B test to optimize a Shopify client's checkout procedure. We made two versions of the checkout page: the original design and a simplified version with additional payment options and fewer fields. We were able to gauge the effects of the modifications by monitoring important performance metrics such as average order value, conversion rate, cart abandonment rate, and time spent on the checkout page. The effectiveness of A/B testing in generating major improvements was demonstrated by the notable decrease in cart abandonment and rise in conversions that followed the streamlined checkout process.

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Interested in This Candidate?

Please fill up the following details so we can make arrangements for an introduction between you and the candidate.

See Terms and Conditions here.